Brandon Beard is an entrepreneur, marketer, live-event producer and the Founder and CEO of Music Habitat, a technology company building an operating system for independent music.
His career spans radio, marketing, video, social media, live entertainment and business development. Over more than 15 years in marketing and media, Beard has built campaigns, developed audiences and produced more than 100 festivals and live events, generating more than $20 million in event revenue and reaching millions of attendees.
Music Habitat brings that experience into a single ecosystem designed around independent artists, venues and fans. The platform is being built to support artist discovery, booking, venue opportunities, merchandise, tipping, video content, fan engagement, sponsorship, education and AI-powered tools. Beard’s goal is to give independent artists the infrastructure to build and control their careers while helping venues discover and book talent and giving fans a better way to find live music and support the artists they love.
Beard is also developing Habitat Sessions, an artist-focused content series built around music, conversation and storytelling. His work centers on connecting technology, live experiences and human relationships to create more opportunity throughout the independent music economy.